Why The Publishing Industry Is Obsolete

No, this is not one of those “the death of printed books” posts. I love books. I buy them all the time and they’re all over my house. I strongly prefer relaxing in a big chair with a book over a laptop or other electronic device. There are far too many people like me, so I don’t ever think books will become obsolete.

The issue I’m talking about here is the failure of the mainstream publishing industry to embrace the Internet and the Information Age.

I’ve been agonizing over what to do with my next book concept. It’s a killer concept, totally groundbreaking, and is sure to sell a ton, probably even more than my best-seller Never Cold Call Again has. My choices are to go with a traditional book, through a traditional publisher, or to release it myself, perhaps as an information product or an online course. Read more